Real Estate Branding

Real estate agents are everywhere. So how do you instill confidence in buyers and sellers when they need your services? How do you become (and stay) top of mind? The answer is branding.

Your brand will happen with or without your participation, but actively trying to influence how people feel about you is what we define as branding.

We can't affect your conversations and one-on-one interactions with home buyers and sellers. However, we can help you market your real estate business. Trustworthy, knowledgeable, and professional is how you'll appear when you work with 3thought. Consistency and creativity will help you stay top of mind. That's how we help real estate professionals with branding.

In competitive industries like real estate, branding can be very compelling. When done well, branding builds trust and can create "memorability." So when it comes time for potential customers to choose a realtor, you want to be top of mind.

Consistent brand presentation has also been shown to increase revenue by as much as 33%.

Even if you're affiliated with a real estate company, establishing your personal brand can establish your credibility and help more business. 

Realtors are busy people selling, negotiating, and giving tours. They should be part of the marketing process, but graphic designers, web developers, and marketing professionals should be creating marketing materials.

3thought and its staff have decades of experience helping small independent residential real estate agents, and Kerry, 3thought's marketing strategist, was VP of Marketing for both Berkshire Hathaway HomeServices Christie's Int. and Coldwell Banker. 

Our commercial real estate clients range from local companies to large international corporations like SVN international.

Experience is where many realtors start their search for a marketing partner, but we believe balance is the best quality to look for.

You need consistent and impactful materials, but these marketing materials need to work in practical settings. So it's important to work with an agency like 3thought, which is capable of balancing branding, marketing, and production.

The scope will determine your project costs. Are you starting from scratch, or do you have years of brand equity we're drawing from?
Before starting any project, we'll work with your team to define your project and figure out what is needed. What are your goals? What needs to be created immediately vs. waiting until later?

Every component adds to the project's cost, and we can adapt the scope to meet your budget.

We provide project proposals and estimates so they'll never be surprises.