Shea Speaks at 2010 GAT Conference

Shea was recently invited to speak at the Gymnastics Association of Texas Convention held in Austin, Texas.

In addition to speaking, Shea also donated the event program cover design.

Shea joined Reiko and Tom Beach of GymSmarts and the Non-Profit Toolbox to provide a series of informational sessions focussed on marketing technologies and techniques. She gave 3 presentations over the course of the weekend conference. Her presentation topics included:

DIY Brochure Design

An overview of basic design principles and some practical tips to help Do-It-Yourself-ers create more effective brochure layouts and marketing materials.

The Guerilla Guide to Marketing Promotions

A review of branding principles and techniques along with some real life examples of out-of-the-box promotions to help inspire attendees to take a fresh approach to their marketing initiatives.

Putting your Digital Photos to Work

Tips on taking better photos for marketing pieces along with instructions on basic photo adjustments and retouching techniques using Picnic, a free online photo adjustment software, and saving files for use in print or web.

The conference, themed Gat to the Future, took place over Labor Day weekend, September 3-5, 2010 and drew near record attendance.